杏吧原创鈥檚 2025 Print Excellence Awards: Best in Show and More
On Thursday, March 20, 2025, Deb Holloway and Kim Thumm attended the Graphic Media Alliance鈥檚 2025 Michigan Print Excellence Award (PEA) reception to accept multiple awards on behalf of the outstanding print work performed at 杏吧原创 鈥 Saint Joseph. 杏吧原创 received nine awards, ranging from bronze to gold, as well as the coveted 鈥淏est in Show鈥 award for web press printing. About the PEA Awards The PEA Awards, hosted by the Graphic Media Alliance (GMA), recognize exceptional print products in…
Read MoreWhy Print Magazines Are Here To Stay
In a world where digital marketing and online reading dominate, it might seem like print magazines are becoming a thing of the past. However, research suggests that print magazines still hold a unique and important place in marketing and consumer engagement for several key reasons. A recent study titled 鈥淒on’t forget about customer magazines: the effectiveness of reading experiences on customer magazine effectiveness鈥 sheds light on why print magazines continue to be a valuable marketing tool. The research, which surveyed…
Read MorePrint in a Digital World: How it Remains Relevant
In an era where information is instantly accessible through screens, one might assume that print has become obsolete. However, the reality is the opposite 鈥 printed materials like magazines, catalogs and books continue to thrive and provide unique benefits that digital formats cannot replicate. Print remains a vital part of communication, marketing and storytelling, offering tangible and immersive experiences that keep readers engaged. In this blog, we鈥檒l explore why print is still relevant and why it will always hold an…
Read MoreThe ROI of High-Quality Printing
In today鈥檚 competitive business landscape, every investment must demonstrate its value. Print is no exception. While digital marketing and online content often dominate discussions, print continues to play a crucial role in brand recognition, customer engagement and revenue generation. For publishers and businesses alike, investing in high-quality printing is not just an expense 鈥 it鈥檚 a strategic decision with measurable returns. From increased ad revenue and sales to brand elevation and operational efficiencies, high-quality printing delivers tangible return on investment…
Read MoreTips for Streamlining Your Print Fulfillment Process
The fulfillment process for print magazines, catalogs and books can be a complex and time-consuming task with lots of room for errors. Getting your print products into the hands of your customers in a timely manner is crucial for maintaining your brand鈥檚 image 鈥 fulfillment errors can lead to delays, errors and dissatisfied customers. This blog will give tips on how to streamline your print fulfillment process, helping you avoid errors and find ways to consistently deliver your publications on…
Read MoreWhat To Consider When Printing a Coffee Table Book
Coffee table books are more than just reading material; they’re conversation starters, decorative centerpieces and treasured gifts. Often filled with stunning photography, captivating artwork or unique collections, these books demand a level of quality that goes beyond the average paperback. For publishers in the world of coffee table books, the printing process is the final step in capturing the essence of the work and creating a truly exceptional product.听 This blog will delve into the key considerations for printing a…
Read More